{"id":33875,"date":"2018-04-13T07:45:48","date_gmt":"2018-04-13T11:45:48","guid":{"rendered":"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/?p=33875"},"modified":"2018-04-11T15:37:50","modified_gmt":"2018-04-11T19:37:50","slug":"behind-the-label-dream-weaver-from-central-coast-creamery","status":"publish","type":"post","link":"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/behind-the-label-dream-weaver-from-central-coast-creamery\/","title":{"rendered":"Behind the Label: Dream Weaver from Central Coast Creamery"},"content":{"rendered":"

A cheese with a killer name like Dream Weaver<\/a>\u2014which often prompts people to break into the chorus of its namesake 1970s hit song\u2014merits an equally memorable label. Central Coast Creamery<\/a> owners Reggie and Kellie Jones wanted to create a look for their washed rind wheel that embodies the \u201csweet, slow life\u201d of their home state of California.<\/p>\n

\"\"<\/a><\/div>\n

They shared their vision\u2014including a DayGlo color scheme inspired by the poster for the iconic surfing film The Endless Summer\u2014with Monterey-based designer Melissa Thoeny. She came up with several concepts that the duo began whittling down. \u201cAt first we thought of putting a dreamcatcher in the background,\u201d says Reggie Jones. \u201cBut that evolved into the hammock idea, with the palm trees. And there was another version in which the goat had a daisy in its mouth.\u201d They finalized the label earlier last summer, just before Dream Weaver won best in class at the American Cheese Society Judging & Competition in July. The clincher for the chosen design? \u201cI love the look on the goat\u2019s face,\u201d says Jones, laughing. \u201cThat smirk, that real California chill expression. And the lime-green color of the label paired with the orange rind\u2014it adds to the Endless Summer feel.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

A cheese with a killer name like Dream Weaver\u2014which often prompts people to break into the chorus of its namesake 1970s hit song\u2014merits an equally memorable label. Central Coast Creamery owners Reggie and Kellie Jones wanted to create a look for their washed rind wheel that embodies the \u201csweet, slow life\u201d of their home state […]<\/p>\n","protected":false},"author":97,"featured_media":32763,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[17],"tags":[1065,2319,2073,1954,638,1873,775,2747],"coauthors":[579],"class_list":["post-33875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cheese-bites","tag-behind-the-label","tag-california","tag-central-coast-creamery","tag-dream-weaver","tag-goat-cheese","tag-goat-milk-cheese","tag-stinky-cheese","tag-washed-rind-cheese"],"acf":[],"yoast_head":"\nBehind the Label: Dream Weaver from Central Coast Creamery<\/title>\n<meta name=\"description\" content=\"\u201cI love the look on the goat\u2019s face,\u201d says Jones, laughing. \u201cThat smirk, that real California chill expression. And the lime-green color of the label paired with the orange rind\u2014it adds to the Endless Summer feel.\u201d\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/behind-the-label-dream-weaver-from-central-coast-creamery\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Behind the Label: Dream Weaver from Central Coast Creamery\" \/>\n<meta property=\"og:description\" content=\"\u201cI love the look on the goat\u2019s face,\u201d says Jones, laughing. \u201cThat smirk, that real California chill expression. 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