{"id":3551,"date":"2014-02-11T20:00:41","date_gmt":"2014-02-12T01:00:41","guid":{"rendered":"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/?p=3551"},"modified":"2014-02-11T20:00:41","modified_gmt":"2014-02-12T01:00:41","slug":"meeting-staff-stephanie-skinner","status":"publish","type":"post","link":"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/meeting-staff-stephanie-skinner\/","title":{"rendered":"Meeting the Staff: Stephanie Skinner"},"content":{"rendered":"

When Stephanie Skinner, the publisher and co-founder of culture<\/em><\/strong>, first envisioned the magazine, it was \u201ca nice little magazine nestled in the woods of the Berkshires. We\u2019d dabble a bit in digital, but we\u2019d never stress ourselves out.\u201d And the world of cheese is thankful that she was wrong. culture<\/em><\/strong> has grown beyond its humble origins, bringing the word on cheese to thousands. And all of this has happened with Stephanie in the background, finding ever-new and innovative directions for the magazine. \u201cI always try to foresee what trends are coming and prepare us on capitalize on them… There are macro trends driving changes in both the publishing business AND speciality food.\u201d And even though she never predicted this future for herself, she can now thank her sister for her immersion in this world: \u201cLassa<\/a> was the inspiration for culture<\/em><\/strong>, just as she was the catalyst for my (now long established) cheese obsession.\u201d<\/p>\n

\"\"<\/p>\n

Before she was wandering the landscape of media and speciality foods, Stephanie was working long distance for The George Educational Foundation<\/a> while she lived with Lassa, who was constantly bringing home cheese news and samples, and one evening, she brought over a friend, our own Kate Arding<\/a>: \u201cKate and Lassa were talking cheese business over a glass or ten of wine, discussing the pressing issue of discovering cheeses for the shop project they were working on. I asked what was the magazine about cheese\u2026they said there isn\u2019t one\u2026so we conspired then and there to do it.\u201d<\/p>\n

After the first four issues, the steady flow of readers and advertisers \u201cturned into a flood\u201d that is still growing. In an effort to meet the growing needs of the magazine, the culture<\/em><\/strong> team met about nine months ago to do make some minor changes to the magazines structure…and the small project grew into major re-imagining of the brand. This has changed what Stephanie does on a daily basis, filling her time by attempting to define not just what culture<\/em><\/strong> does, but how it does it. Although sometimes tedious and frustrating, this project allowsculture<\/em><\/strong> to grow and adapt into an even better outlet for the cheese world.<\/p>\n

The summer before culture<\/em><\/strong>\u2019s launch, Stephanie attended her first American Cheese Society<\/a> conference. While rubbing elbows with hundreds of cheesemakers and cheese lovers, she spread the dream of a beautiful cheese magazine and was wished luck and tentative support. These connections would turn out to be vital as the magazine blossomed: \u201cI met scores of cheesemakers who would go on to support our little dream of a magazine.\u201d These cheesemakers have formed part of culture\u2019s strong support group. This lesson follows the first thing Kate and Lassa ever told Stephanie about cheese: \u201cThe wonderful thing about the cheese business \u2013 even more wonderful than the cheeses themselves \u2013 is the people. No matter where you go in the world cheese makers and mongers, distributors and importer\/exporters are congenial and supportive.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

When Stephanie Skinner, the publisher and co-founder of culture, first envisioned the magazine, it was \u201ca nice little magazine nestled in the woods of the Berkshires. We\u2019d dabble a bit in digital, but we\u2019d never stress ourselves out.\u201d And the world of cheese is thankful that she was wrong. culture has grown beyond its humble origins, bringing the […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[10],"tags":[316],"coauthors":[36],"class_list":["post-3551","post","type-post","status-publish","format-standard","hentry","category-blog","tag-staff"],"acf":[],"yoast_head":"\nMeeting the Staff: Stephanie Skinner - culture: the word on cheese<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/meeting-staff-stephanie-skinner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meeting the Staff: Stephanie Skinner\" \/>\n<meta property=\"og:description\" content=\"When Stephanie Skinner, the publisher and co-founder of culture, first envisioned the magazine, it was \u201ca nice little magazine nestled in the woods of the Berkshires. 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