{"id":39749,"date":"2021-04-19T08:00:57","date_gmt":"2021-04-19T12:00:57","guid":{"rendered":"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/?p=39749"},"modified":"2022-05-23T13:59:46","modified_gmt":"2022-05-23T17:59:46","slug":"modern-matzo","status":"publish","type":"post","link":"https:\/\/developer83.wordpress-developer.us\/culturecheesemag\/modern-matzo\/","title":{"rendered":"Modern Matzo: Add These Now-Flavorful Crackers To Your Next Cheese Board"},"content":{"rendered":"\n

For 20 years, Ashley Albert thought matzo had possibilities beyond Passover. She had dreams of turning the \u201cunsexy, flavorless cracker\u201d of her childhood into something more flavorful, versatile, and universal. With the Matzo Project<\/a>, her dream has become reality.<\/p>\n\n\n\n

Albert and business partner Kevin Rodriguez grew up going to summer camp together. \u201cWe think of ourselves as gastronomic Jews,\u201d Albert says. \u201cWe\u2019re not in any way religious, but I would have matzo every year, the same way I would buy eggnog for Christmas.\u201d Once they started getting their flavored matzo (a revolutionary idea for a product that dates back to ancient Egypt) into the hands of consumers, they knew they had a hit on their hands.<\/p>\n\n\n\n

One of Albert\u2019s favorite aspects of their products is the packaging: an illustrated composite of her and Rodriguez\u2019s \u201cvery similar\u201d Jewish grandmothers. The design became even more dynamic when they decided to make grandma\u2019s glasses an open window to the crackers. \u201cIt made her completely ethnically ambiguous,\u201d says Albert. \u201cPeople come up to me and they\u2019re like, \u2018this is like my Jamaican Grandma, or Korean grandma, or Italian grandma.\u2019 She\u2019s everybody\u2019s grandma!\u201d<\/p>\n\n\n\n

It\u2019s important to note that Matzo Project crackers are kosher, but not kosher for Passover\u2014which mandates production under strict conditions. \u201cOur whole goal is to get our matzo touched by as many non-Jewish hands as possible!\u201d Albert says. \u201cWe don\u2019t want to be associated with a holiday. We really want it to be something like rye bread or bagels, on the shelf year-round.\u201d<\/p>\n\n\n\n

CINNAMON-SUGAR MATZO CHIPS<\/a> + MELTED BLUE CHEESE + HOT HONEY + APPLES<\/strong><\/h3>\n\n\n\n

\u201cYou can put these in the oven, and they\u2019ll stay crispy! And the diamond shape of the chips works really well with cheese.\u201d<\/em><\/p>\n\n\n\n

SALTED MATZO<\/a> + SPICY PIMENTO CHEESE<\/strong><\/h3>\n\n\n\n

\u201cI spent all last summer perfecting my pimento cheese<\/a> recipe, and it\u2019s just the best together.\u201d<\/em><\/p>\n\n\n\n

EVERYTHING-FLAVORED MATZO<\/a> + MARINATED SHEEP\u2019S MILK FETA + CRACKED BLACK PEPPER<\/strong><\/h3>\n\n\n\n

\u201cI can eat the whole jar and the whole bag of this stuff by myself. It\u2019s the best.\u201d<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

The Matzo Project has made this cultural cracker into something more flavorful, verstaile, and pairing-friendly for any cheese in your fridge.<\/p>\n","protected":false},"author":101,"featured_media":39750,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","cybocfi_hide_featured_image":"","footnotes":""},"categories":[26353],"tags":[27557,2320,27556,27558,27553,27554,27555],"coauthors":[13873],"class_list":["post-39749","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-ashley-albert","tag-cheese-pairing","tag-jewish-food","tag-kevin-rodriguez","tag-matzo","tag-modern-matzo","tag-the-matzo-project"],"acf":[],"yoast_head":"\nModern Matzo: Add These Now-Flavorful Crackers To Your Next Cheese Board - culture: the word on cheese<\/title>\n<meta name=\"description\" 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